Meristem Land and Science: Driving Progress in Sustainability


Calling on nominations for the 2017 Banff Pork Seminar Aherne Prize

October 20, 2016

Two established Alberta communications firms are teaming up to tackle opportunities in the growing area of sustainability communications. Meristem Information Resources Ltd. is a boutique agency with over 20 years of providing communications services "Driving progress in sustainability" to clients across Western Canada. JGR Communications was started in 2010 and has quickly established itself as an energetic, growing consultancy in strategic communications and training services.

The new partnership brings a fresh, expanded management team to Meristem, and a strong client base, extensive network and expanded service offering for both companies. Terry Hockaday, the founder of Meristem, will remain Meristem president with a focus on content strategy, mentoring talent and business development for both companies. Jim Rudolph, a former Meristem editor, will take on the role of managing partner for Meristem. He remains president of JGR Communications, a company he founded. Veteran communications, stakeholder and media specialist, Doug Downs, will serve as Meristem vice-president, strategy and training. He retains his role as the managing partner of JGR Communications.

"This partnership is a good fit business and people wise," says Hockaday. "Jim and Doug will help Meristem to continue delivering strategic, high-quality content spanning agriculture, food, environment and life sciences, while expanding Meristem's strategic communications and training services. They bring a strong passion for content and storytelling along with a proven track record in strategic communications planning, media relations, stakeholder consultation and communications training." The new team will work on enhancing the Meristem toolkit over the coming months, including the website www.meristem.com.

"As citizens and consumers ask more questions about their food, environmental stewardship and health, Meristem's approaches to producing credible, informative content have never been more needed," says Rudolph. "At the same time, we have to use the right mix of relevant online platforms and communications tools to inform sustainability perspectives and discussions."

More information on JGR Communications is available at www.jgrcommunications.com. More information on Meristem and comments from the management team, is available at www.meristem.com.




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